A look into how we’ve helped leading hospitals, life sciences, biotechs, and the Fortune 500 with their most important digital transformation and user experience projects.
Digital transformation is rapidly becoming a critical aspect of modern business strategy, as companies seek to improve their competitiveness, better engage with customers, and enhance operational efficiency.
Digital transformation is rapidly changing the healthcare industry, providing patients with more convenient and efficient care while also reducing costs for healthcare providers.
As healthcare organizations continue to embrace digital transformation projects, many leaders are turning to user experience (UX) strategy to drive these efforts.
Utilizing enterprise data & insights will help you develop real-time unified profiles of your patients and clinicians to deliver an enhanced, relevant, and connected health experience across channels.
Building a website that is accessible to everyone is an important goal for all website owners. From those with disabilities to people with different language backgrounds, accessibility is essential to making sure no one is excluded from accessing your website. This comprehensive guide will walk you through the steps of how to make your website accessible to everyone.
B2B buyers want engagement on their terms (they want to direct their journey), more channels to engage across, more convenience and efficiency with purchases, and relevant experiences throughout their whole journey. Conducting “business as usual” is no longer an option.
The 4-day workweek is a step towards a humanized work environment and one that provides time for social and family commitments that have a massively positive impact on our well-being and our communities.
Digital transformation is shaking up the healthcare industry in a big way.
Website localization is a critical part of expanding your brand to new markets. It can help you attract new customers and partners, and improve your overall sales. Not only does website localization help you reach a larger audience, but it’s also important from a marketing perspective.
Americans with Disabilities Act (ADA) compliance is a set of standards for accommodating employees with disabilities and ensuring that they are able to perform their essential job functions. It’s not just about ramp access or special parking spots — it’s a philosophy that challenges employers to think creatively about the needs of their employees with disabilities.
Digital transformation frameworks, like any framework, give decision-makers a starting point. This digital transformation framework provides a repeatable process, strategic planning and implementation, when it comes to repositioning a business to achieve digital maturity. This is our process for developing mature digital capabilities through digital transformation.
Effective content marketing is a critical strategy that offers your users the information they need as they move through the sales funnel, from research to decision.
To create your content strategy, you’ll want to consider how you’ll also build a content calendar, how you will organize your content ideas, how often you will publish content, and how flexible your content calendar is. You should also plan to:
Content strategy is part of your overall digital marketing strategy and should align to specific business goals, particularly sales and marketing goals like increasing revenue or growing traffic.
User experiences have the power to engage your audience or push them to your competitors. Here’s our methodology for creating innovative user experiences with impact:
Digital marketing is the use of tactics and marketing channels to connect with customers online. The best digital marketers have a clear picture of how each digital marketing channel supports their goals.
An effective content strategy focuses on planning, creating, delivering, and governing content. Content includes words, imagery, and media. To improve website user experiences, content must be useful and usable, well-structured, and easy to find.
Content strategy is important for user experience because it focuses on creating and managing a helpful user experience.
Managing Chronic Disease goes beyond medicinal adherence. Patients must actively manage hydration, body temperature, and nutrition — each of which plays an important part in their health and well-being.
I grew up in a family of builders. My father is still in the construction business, and my mother is a practicing designer. We tore old walls down, built new walls, and shaped our environment.
No word in the startup lexicon is more overused and misunderstood than “innovation.” It gets thrown around so often that entrepreneurs tend to forget that innovation isn’t inherent to startups -- it’s the result of hard work.
Speed is the ultimate competitive advantage. It’s why a small, lean startup with little cash can compete with (and sometimes replace) established corporations with seemingly unlimited resources.
Our team wrapped up days of Sprint planning and was prepared to meet with our new client and spend the next week in a Design Sprint that would shape the launch of a new, large-scale Biotech website.
We help businesses create transformational interfaces that address human needs. Comprehensive research engagements and world-class experience design programs create the solutions users and businesses need.